Edelman, Benjamin. “Opening Dot EU (A).” Harvard Business School Case 908-052, March 2008. (Revised April 2008.) (educator access at HBP. request a courtesy copy.)
EURid considers possible market mechanisms to allocate initial domain names within the Internet’s newly-created “dot EU.” European Union regulations and community norms substantially constrain EURid’s approach, preventing the use of the most natural economic mechanisms (such as auctions).
Supplement:
Opening Dot EU (B)- Supplement (HBP 908053)